Krispy Kreme puts green frosting over its deforestation palm oil

Forest Heroes has been calling on Krispy Kreme to use responsible palm oil that doesn’t destroy rainforests or peatlands and doesn’t harm people.

Krispy Kreme issued a very weak response that does not address the concerns raised by the campaign.

First, they said that they will only buy palm oil for their US supply chain from members of a group called the “Roundtable on Sustainable Palm Oil,” or RSPO.

Second, they said they purchase something called “GreenPalm” certificates to cover their US palm oil usage.

There are three important things to know about Krispy Kreme’s response:

1) NOTHING they said changes the fact that the palm oil they use to fry their doughnuts may be grown by cutting down rainforests, draining and digging up carbon-rich peatlands or exploiting local communities.

2) The RSPO is a palm oil industry lobby group dominated by IOI and other unscrupulous traders that sets a lowest-common-denominator standard, and has refused to pass rules ending deforestation or protecting carbon-rich peatlands. And members are rarely, if ever, kicked out for violating the very weak standards. And “GreenPalm” certificates have enormous loopholes: you can get certified even if you’re getting palm oil from tropical “secondary” forests or peatlands – or even if you’re using using highly toxic banned chemicals like paraquat.

About two-thirds of Asian forests remain unprotected by this standard. Even worse, palm oil companies like IOI can get “GreenPalm” certificates for palm oil plantations that were established 50 years ago in peninsular Malaysia — and can then sell them for a few dollars a ton, using the money to finance deforestation and establishment of new plantations in frontier areas in Borneo, Sumatra, and Papua New Guinea. In short, GreenPalm certificates may actually be driving even more deforestation.

3) This very weak commitment only applies to Krispy Kreme’s US supply chain, not internationally, despite having thousands of stores in other countries.

Again, NOTHING they said changes the fact that the palm oil they use to fry their doughnuts may be grown by cutting down rainforests, draining and digging up carbon-rich peatlands or exploiting local communities.

Go ahead. Ask them.

The nice thing about the responsible palm oil standard now covering most of the palm oil in the world — is that it actually very simple. It adheres to a straightforward set of standards: No Deforestation, No Peat, No Exploitation.

Real doughnut lovers know: if you’re cutting down trees to fry doughnuts, you’re doing something really wrong.

On July 10, 2014
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